Role Overview
We are seeking a data-driven Digital Marketing Manager to lead our growth initiatives. You will strategize, execute, and optimize marketing campaigns across various channels to drive traffic, generate leads, and increase brand awareness.
Responsibilities
- Develop and execute comprehensive digital marketing strategies (SEO, SEM, Social Media, Email).
- Manage and optimize paid advertising campaigns on Google Ads and LinkedIn.
- Analyze campaign performance metrics and provide actionable insights.
- Collaborate with the content and design teams to create compelling marketing materials.
Requirements & Qualifications
- 4+ years of experience in digital marketing, preferably in the B2B tech sector.
- Proven track record of managing successful paid search and social campaigns.
- Strong analytical skills and proficiency in Google Analytics and marketing automation tools.
- Excellent written and verbal communication skills.